POP UP 004

Join us in Accra from 10-24th December as The Art of African Fashion brings its unique platform home for the holidays! This December, AAF will host a curated Christmas pop-up in Accra, Ghana, featuring some of the continent's most exciting brands, offering a festive retail experience for both local shoppers and international visitors alike. Whether you’re a local brand looking for holiday exposure or an international African brand eager to tap into the Accra market, this pop-up promises invaluable market connections, visibility, and sales opportunities during Accra’s peak holiday season. Be part of an extraordinary fusion of culture, creativity, and style at The Art of African Fashion!

PARTICIPATION TERMS & CONDITIONS

  1. We welcome a curated selection of ready-to-wear (RTW) items in the following categories:
    • Menswear and Womenswear
    • Footwear and Accessories: Shoes, bags, jewelry, and other relevant fashion accessories.

  2. We prioritize high-quality craftsmanship and immaculate finishing for every item. Pieces should demonstrate excellent construction with no visible flaws such as loose threads or uneven stitching. These standards are essential to uphold the luxury experience we aim to offer our customers.

  3. We seek designs that resonate with Accra’s holiday season, catering to diverse events and settings. While our ideal price cap is $150 per item, higher-end pieces may be considered if they align with our aesthetic and meet the criteria.

  4. Each brand can showcase a maximum of 10 items to maintain a focused selection and provide equal visibility to all brands.

  5. AAF will manage shipping logistics for accepted brands. Items should be shipped from locations with manageable logistics to Ghana, ensuring timely and efficient delivery.